For millions of homeowners, checking their Zillow Zestimate has become as routine as checking a stock portfolio—a quick hit of seeing your home’s estimated value, right at your fingertips. With 178 million monthly users and over 100 million homes covered, the platform’s instant, free, and convenient appeal is undeniable. But here’s a famous cautionary tale: […]

Many people say they want to buy a home, but wanting isn’t enough. To make it happen, you have to be ready, willing, and able—all three. When one is missing, the process often stalls. Ready means your timing and motivation line up. Maybe your lease is ending, you’re tired of rising rents, or you’ve outgrown […]

Real estate scams are targeting more victims than ever before, and they’re becoming increasingly sophisticated. Nearly 10,000 Americans fell victim to real estate fraud in 2024, losing over $173 million according to FBI reports.1 Even more concerning, about one in four home buyers or sellers encounter suspicious activity during the closing process, and one in […]

Real estate continues to dominate as America’s favorite long-term investment strategy. For the 12th consecutive year, 37% of Americans consider real estate the top investment choice—nearly doubling stocks at just 16%.1 This isn’t just sentiment; investors are putting their money where their beliefs are, purchasing 13% of all homes sold in 2024.2 The truth is, […]

As a homeowner, you’re likely diligent about the basics—mowing the lawn, touching up paint, and cleaning regularly. But what about the critical home maintenance tasks you don’t see every day? Research shows that home maintenance frequently takes a backseat, even with the best intentions. In fact, a recent survey found that 60% of homeowners have […]

Which of the Highway 50 Corridor markets offers the best opportunity for home sellers now? If you’re a homeowner along the Highway 50 Corridor considering a sale, timing and positioning are everything. Let’s explore where homes are commanding the strongest prices, moving quickly, and giving sellers the upper hand. Market Stats That Matter to Sellers […]

As we reach the midpoint of 2025, the U.S. housing market stands at a critical juncture. The frenzy of the pandemic-era real estate boom has long since cooled, but in its place we’re seeing a market searching for balance. Higher mortgage rates, cautious buyers, and rising home inventory are combining to reshape what it means […]

Navigating the real estate market without guidance is like starting an expedition without a map. Whether you’re selling your cherished family home or searching for your dream property, having the right real estate agent by your side can make all the difference. According to a 2024 report from the National Association of Realtors, agent-represented homes […]

Thinking about listing your home in 2025? If so, you’re smart to start planning ahead. With housing inventory rising in many market segments, today’s sellers need more than just a “for sale” sign to stand out.1 The good news? You can still make a strong impression and command top dollar—if you know what today’s buyers […]

Dreaming of a new home but feeling priced out? You’re not alone! According to a recent survey by Bankrate, 78% of aspiring homebuyers cite affordability issues as their primary deterrent.1  According to data from the U.S. Census Bureau, home prices have risen around 32% since the pandemic, and elevated mortgage rates have caused monthly payments […]